Privacy Policy

Pristine Impact (“Pristine Impact,” “we,” “us,” or “our”) is a digital growth agency providing website design and development, local SEO, Google Business Profile optimization, AI automation, business consulting, website audits, marketing strategy, and related digital growth services.

This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. It applies to our website, our forms and audits, and the services we provide to prospective and existing clients.

By using our website or submitting information through our forms, you acknowledge that you have read and understood this Privacy Policy.

Information you provide to us

• Contact form submissions (name, business name, email, phone, and message)
• Website & Business Impact Audit requests (business name, website URL, contact details, city, industry, challenges, and goals)
• Strategy session and consultation bookings
• Email newsletter or marketing subscriptions
• Any other information you voluntarily provide when communicating with us

Information collected automatically

• Browser and device information (browser type, operating system, screen size)
• IP address and approximate location
• Cookies and similar tracking technologies
• Website usage and analytics data (pages viewed, referring source, time on site, interactions)

Information stored in our CRM

Details you submit through our forms are stored in our customer relationship management (CRM) system so we can respond to your inquiry, deliver requested services, and manage our relationship with you.

We use the information we collect for the following purposes:

• Responding to inquiries, questions, and support requests
• Providing, delivering, and improving the services you request
• Scheduling and conducting consultations and strategy sessions
• Preparing website audits and recommendations tailored to your business
• Sending marketing communications where you have opted in (you can unsubscribe at any time)
• Operating, maintaining, and improving our website and its content
• Measuring and analyzing website performance and usage
• Preventing, detecting, and addressing fraud, abuse, and security issues
• Complying with applicable legal and regulatory obligations

We use cookies and similar technologies to operate our website, remember your preferences, and understand how our site is used. Essential cookies are required for the website to function. Analytics and marketing cookies are optional and are only used with your consent.

You can manage your choices at any time using the \u201cCookie Preferences\u201d option in our website footer, or through your browser settings. Declining optional cookies will not prevent you from using the core features of our website. For details on the categories of cookies we use, see the section below and our Terms of Service.

We work with trusted third-party providers to operate our business and website. These providers process data on our behalf or provide services that involve limited data sharing. They include:

• Google Analytics — website traffic and usage analytics
• Google Search Console — search performance monitoring
• Google Business Profile — local business listing management
• Microsoft Clarity — website behavior and usability analytics
• Our CRM platform — storing and managing leads and client records
• Email marketing and transactional email software — sending confirmations and communications
• Scheduling software — booking consultations and strategy sessions
• Website hosting and infrastructure providers — serving and securing our website

Each third party operates under its own privacy policy. We do not sell your personal information.

We retain personal information for as long as necessary to fulfill the purposes described in this policy — including responding to inquiries, delivering services, and meeting legal, accounting, or reporting requirements. When information is no longer needed, we take reasonable steps to delete or anonymize it.

We implement reasonable technical and organizational measures designed to protect your information against unauthorized access, disclosure, alteration, and destruction, including encrypted connections (HTTPS) and access controls. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Depending on your location, you may have rights regarding your personal information, including the right to:

• Access the personal information we hold about you
• Request correction of inaccurate information
• Request deletion of your information
• Object to or restrict certain processing
• Withdraw consent for marketing communications or optional cookies

To exercise any of these rights, contact us at support@pristineimpact.com. We will respond within a reasonable timeframe and in accordance with applicable law.

Our website and services are intended for businesses and individuals aged 18 and over. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take appropriate steps to delete it.

We operate from the United States. If you access our website or provide information from outside the United States, you understand that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country.

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will revise the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

If you have questions about this Privacy Policy or how we handle your information, contact us at support@pristineimpact.com.